Graphic Design
NBSCA Banner
Nextiles Banner For NBA Strength & Conditioning Event
For the NBSCA event, Nextiles executives required a set of banners to showcase the Fabric Force Plate at their booth. I took the initiative to photograph the product in action and seamlessly incorporated those images into a cohesive three-banner design.
The first banner highlighted the versatility of the Force Plate by pairing imagery with concise, impactful text. The middle banner depicted an athlete mid-jump alongside a graph illustrating the data captured during the jump. The third banner tied the narrative together by showcasing metrics displayed on an iPad, reinforcing the product’s real-time data capabilities.
This visual storytelling approach aimed to engage viewers and clearly communicate the product’s functionality and benefits. Once the edits were finalized in Photoshop, I assembled the banners in Illustrator to ensure they were print-ready and professionally formatted.
Company
Nextiles
Role
Graphic Designer
Timeline
3 Weeks
Software
Photoshop and Illustrator
Nextiles Whitepaper
When I first joined Nextiles, one of my key tasks was to create the company’s Whitepaper, which outlined what Nextiles does and how it operates. I collaborated closely with the CEO to understand his vision for the document, including the key points to highlight and the desired layout.
With this direction, I worked independently to bring the vision to life. I photographed the fabric and created graphics that effectively demonstrated the data the fabric could capture. The layout and design were developed in InDesign, while the graphics were crafted using Illustrator, with some additional refinements in Photoshop.
I also collaborated with other designers to ensure I had all the necessary assets, ensuring the final document was polished, visually engaging, and aligned with the company’s objectives.
Company
Nextiles
Role
Graphic Design Intern
Timeline
1 Month
Software
Photoshop, Illustrator, Lightroom, and InDesign
Excel Gym
College Project
For my Design 1 class, we were tasked with creating a company or brand based on an assigned animal and place. I was assigned an elephant and designed a gym called “Excel.” The logo incorporates an abstract elephant with dumbbells represented by its ears, utilizing hexagonal shapes and clean lines to achieve a minimalist aesthetic.
To emphasize the handle and dumbbell, the ears and the upper center of the head feature thicker strokes, while the rest of the design uses thinner strokes for balance. The logo’s stern expression reflects the gym’s commitment to helping its members achieve their goals.
The wordmark “EXCEL” is bold yet sleek, with clean, spaced typography that conveys a sense of openness and modernity.
Company
College Project
Role
Student
Timeline
3 Weeks
Software
Photoshop and Illustrator